How to make your Website really Mobile/Tablet friendly

With around 50% of Internet Traffic coming from ‘Mobile’ – Smartphones and Smaller Tablets its important to get your mobile internet strategy just right. The key question is do you go for a Mobile Website or an App ? Smartphones and Tablets

I think most experts now accept that there isn’t a one-size-fits-all approach, and the decision should be made based on the business needs and aims of individual clients.

However consumers strongly prefer apps (85%) ahead of mobile sites.

The most common reason for this is that apps are seen to be more convenient (55%), faster (48%) and easier to browse (40%). We’re often asked if the future of mobile is in mobile web or apps. Which is a better investment? Which creates more engaging destinations? Which is “best”?

We have experience in mobile website and mobile app development (as well as several options in between), the right solution depends on the client and their unique goals. Of course there are budgets, timelines, and requirements to consider, but the process of deciding when to create a mobile website vs. a mobile app as with all projects start with the question: What are you trying to achieve?

Other factors include :

-Apps can often be a one use experience so if you want to engage a customer more than once and you regularly update content then a mobile site may be better

-Budget may also be a factor too . Apps generally mean a higher development budget.

-SEO — If SEO is important to your business (your website is what makes you money) then Mobile Websites are a better option.

– Timescale — Apps take longer to launch as there are strict approval processes (especially Apple)

– Accessibility — Apps need to be developed on multiple platforms (Android,Apple,Blackberry and Windows).

For more information contact us for more information or a free consultation.

What Mobile Internet Option should you go for ?Mobile Websites or Apps?

downloadWith around 50% of Internet Traffic coming from ‘Mobile’ – Smartphones and Smaller Tablets its important to get your mobile internet strategy just right. The key question is do you go for a Mobile Website or an App ? To find some answers we have just added a new Mobile Internet section to this site here

For more information contact us for more information or a free consultation. contact us

How to Synchronise Email on your smart phone,PC,Laptop and Tablet ?

Its an increasingly common problem.You have a SmartPhone and a PC and maybe a Tablet or Laptop as well . All of them can send and receive email but unless you have a synchronised email service you can end up with your sent and received emails in multiple places .Aside from the convenience issue (which machine did I send that email to John on ?)a single audit trail of email is becoming more and more critical .

There are two  market leading solutions to this problem Microsoft Exchange and Google Apps  . Both enable you to synchronise your mail ,contacts and calendar across all the devices you use so they are always the same on each device. Change a contact on your PC and it will change on your Phone/Tablet and Laptop. At a meeting with a client and enter a date in your calendar on your Smart Phone when you get back in the office you see it already there on your PC.

In the past to have this you needed a Server running Microsoft Exchange with all the hardware and support costs that entailed .That made it uneconomic for smaller businesses . Now we have Cloud Computing you can have all the features as hosted email features . Certainly we have a number of clients using our Hosted Microsoft Exchange solution.Prices start from £15+vat per mailbox per month and include a copy of Outlook 2010.

Both Google Apps and Microsoft Exchange are great products .

Google Apps is a bit cheaper and works really well as you would expect with Android Phones and Tablets.Its is a bit more limited re integration with Microsoft Outlook .With Exchange its the other way round . All in all it depends on if you use Microsoft Outlook, if  so you would be better off with Exchange.If you use Gmail then Google might be for you. If you have a Windows 8 Smartphone then no contest go for Exchange.

As you can see its complicated .

Confused ? If you would like a free consultation  Contact Us .

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10 Smartphone Security Tips (updated)

We are all ever more dependent on  our Smartphones (iPhone .Blackberry,Android) for everyday life and whilst the productivity benefits we get from new technology are big there is an army of people and organisations out there harvesting the Internet for our personal and business details .

Online Security is a subject that I take very seriously but even I was shocked reading about a technology journalist had all his online information hacked with disastrous consequences .You can read his account of it  here.

From stealing your email passwords to deleting all the pictures on your iphone there are real dangers. The smartphone is quickly eclipsing the PC for many common small business tasks that need to be accomplished on the road, such as email, social networking, Web browsing, editing or creating documents.

But smartphones’ growing popularity also increases their vulnerability; not only because smartphones are small and easily to lose, but they also present a big target for same kinds of security threats that plague PCs — viruses and other malware.

A recent smartphone security study by the Ponemon institute — commissioned by security software vendor AVG — found that 84 percent of respondents use the same smartphone for both business and personal use. This gives you a sense of the amount and kind of data a typical smartphone can contain, and why it needs to be protected.

So here’s 10 ways to improve your Android, BlackBerry, iPhone or Windows Phone 7 (8) smartphone security.

1. Screen Lock Your Phone

If you leave your smartphone unattended for a while — or worse, if it’s lost or stolen (more on that later) — you don’t want to make it easy for a passerby to rifle through its contents. Setting your smartphone to require a PIN code or password for access after an inactive period is a relatively easy way to thwart this kind of opportunistic unauthorized access.

2. Enable Remote Locate, Lock and Wipe

Can’t find your phone? You may have simply misplaced it somewhere around the office, or inadvertently left it at your last meeting. Then again, maybe someone nicked it when you weren’t looking. In this situation, software — or a service — with the capability to remotely locate, lock, and wipe your phone might help you retrieve it.

3. Backup or Sync Your Data Frequently

We hope you never find yourself missing a smartphone or having to issue a remote data self-destruct, but if you do, you’ll want to be sure your phone’s data exists somewhere else. The same is true in the event your device becomes incapacitated due to physical damage or some other malfunction. Whatever the case, having a backup of your data is critical.

4. Apply Operating System Updates

From time-to-time, your smartphone OS vendor, hardware manufacturer or mobile carrier will make operating system updates available for your device. Although these updates are usually promoted as providing new feature x or y that you may or may not be interested in, they typically carry security-related improvements as well, so it’s a good idea to apply updates regularly.

5. Turn Off Bluetooth Discovery Mode

People often leave a smartphone’s Bluetooth discovery mode turned on at all times (sometimes it’s on by default), but you should disable discovery when you’re not trying to pair a device. Failure to do so will continuously advertise your phone’s existence to other Bluetooth-equipped devices nearby (albeit within Bluetooth’s limited range of about 30 feet), which can result in an unauthorized connection to the phone.

6. Keep Your Phone ‘In Jail’

This one’s pretty simple. It’s tempting to “jailbreak” or “root” your smartphone to access hidden features and unofficial apps. But if you’re concerned about security, don’t do it. This can circumvent many of the safeguards built into the smartphone’s operating system, opening avenues of vulnerability that may not be readily apparent.

7. Avoid Wi-Fi Hotspots

Think twice before connecting your smartphone to a public Wi-Fi hotspot, because just as with your PC, this kind of shared, unsecured connection can leave your activity and data vulnerable to eavesdropping and theft.

8. Mind Your Mobile Apps

With such a wide selection of smartphone apps available — most of them free or low-cost — it’s tempting to load up on anything and everything that catches your fancy. That’s not a good idea, because you can’t really be sure what an app is going to do once it’s on your phone. For example, malware-laden apps were recently discovered (and removed) from the Android app marketplace, some app makers are, have been found to breached data protection laws (often to advertising networks) without users’ knowledge or content.

There’s not too much you can do to protect yourself from unseen app behavior, other than to keep the number of apps to a minimum, and if possible, use an anti-virus app, which brings me to the  next tip.

9. Use Anti-virus/Internet Security Software

As mentioned earlier, the proliferation of smartphone has not gone unnoticed by malware purveyors, who are increasingly targeting the devices for attack. You probably wouldn’t dream of using a PC without anti-virus protection, and in a world where every app, Web link, or email you access with your smartphone can potentially harbor something malicious, it’s a good idea to use anti-virus and internet security software there as well.

We recommend ESET Mobile Security and install it for our clients for £14.99+vat per phone per year. Contact Us if you would like our help with this.

10. Beware of Text Message Spam

Text messages seem innocuous enough, but just like a Web page or an email, they can be used for mischief. Especially if you don’t/can’t use smartphone anti-virus protection, never respond to or follow any links in a text sent by an unknown party. You could find yourself with unwanted software on your phone or unexplained charges on your bill.

Update : Perhaps a sign of how high up the Agenda Cyber Security is can be seen from the UK Govt’s advice for business published 5th September 2012.Worth a read here 

If your concerned about your online and smartphone  security Contact Us for a free review and consultation .

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